LOWE HERITAGE
OVER 50 YEARS OF PURE AMERICAN CRAFTSMANSHIP
Lowe has been building top-quality boats since 1971 – however, the family heritage in aluminum watercraft goes back much further. Dianna Lowe, co-founder of Lowe Industries, was the daughter of J.B. Appleby, considered by many to be the father of aluminum boating. Dianna and her husband Carl Lowe founded Lowe Line in 1971 in Lebanon, Missouri - building jon boats and canoes.
J.B. Appleby and his son-in-law, Carl Lowe, were in the boat building business together for nearly a decade before Carl started his own company.
1971
A Better Boat
Humble beginnings
Lowe was founded in 1971 to build high value aluminum boats and canoes to fit a family's boating needs.
1975
Cardinal Moments
One Leap at a Time
In 1975, Lowe Line built its first dedicated bass boats; the 15' Stinger and 16' SS Hustler. Featuring innovations such as adjustable chairs and raised casting decks.
1979
Good Clean Fun
Bringing Families Together on the Water
Pontoons had been gaining popularity throughout the early 70's. In 1979, Lowe brought forth their vision of a more feature-rich, easier to use pontoon boat. With the growing success of their pontoon line, Lowe Line changed the company's name to Lowe in 1981.
1982
Enter the Deep-V
Defining and Redefining Aluminum Boats
In 1982, Lowe produced its first Deep-V, the Lunker III 16'.
1988
Innovation at Every Turn
Integration into the OMC Corporation
Lowe continued developing a reputation for building high quality, yet affordable aluminum boats and pontoons to suit almost any need. In 1988 Lowe was purchased by the OMC corporation.
1992
Cruising Appeal
Decked Out Performance
In 1992 Lowe introduced the first aluminum deck boat, the Lowe 2200 QR Silhouette.
1994
Legendary Roughnecks
Boats as Tough as You Are
In 1994, with the help of professional river guides, commercial users, boat dealers, and industry leading engineers, Lowe introduces the world to the now legendary, heavy-duty Roughneck line-up.
1999
Under One Roof
A Unified Vision
In 1999, Lowe integrated its Roughneck, Sea Nymph and Suncruiser lines under the Lowe brand. This consolidation strengthened Lowe's equity and led to Genmar Holdings' purchase of Lowe in 2001.
2004
Wide Open Throttle
Lowe Joins the Market Leader
In 2004 Brunswick Corporation, a Fortune 1000 company, acquired Lowe Boats. Brunswick Boat Group is the world's leading manufacturer of pleasure boats.
TODAY
A New Generation
The Legacy Continues
After over 50 years of boat building, the Lowe legacy pushes forward with continual strides in innovation and quality for a new generation of boaters and sport enthusiasts!